Additional References
Conquer The Crash
Chapter 27:
Preparing for a Change in Politics
The Elected Leader’s Fortunes
U.S. electoral history electoral history [shows] that when the stock market is rising, reflecting a positive social-mood trend, voters tend to maintain the incumbent leader. When stocks collapse, the leader is thrown out in a landslide or by other means; though the instances are rare, there are no exceptions to this rule. Voters do not appear to care which party is in power at such times; they just throw whomever they perceive to be in charge, and his party, out of power.
National leaders always make things worse for themselves by (1) claiming credit when the economy does well, thereby implying that it’s their fault when it doesn’t, and (2) vowing to enact economy-boosting measures when the economy weakens, thereby supporting the fiction that they can control it, which puts their opponents in a position to claim that those policies failed.
A leader doesn’t control his country’s economy, but the economy mightily controls his image. When the economy contracts, that image suffers, and the voters throw him out. This is true of elected rulers all over the earth. For an instructive case in point, study the fortunes of U.S. president Richard Nixon, who won a second term in a landslide in late 1972 at a major top and was hounded from office less than two years later as the Dow suffered its largest decline since 1937-1938. Or consider George Bush, who enjoyed record presidential approval ratings in 1991 yet lost the election just a year later amidst the deepest slide in S&P companies’ earnings since the 1940s. In Argentina, which recently has suffered financial ruin after a deflationary crash, the president saw his public approval drop from 70 percent to 4.5 percent in just two years. The country then ran through four successive presidents in a matter of weeks. Those voters wanted all the bums thrown out.
If there is a deflationary crash, the incumbent leader of your nation, no matter how popular he is early in his term, will not win re-election if stock prices are much lower on election day. The financial and economic decline during his term and the defeat that follows will not be primarily his fault, though the majority will insist that they are. If the decline is a drawn-out affair, more than one successive leader could suffer defeat at its hands.
The Public, Not the President, Controls the Trend
People who hear me say in speeches that the markets and the economy affect the election of the leader more so than vice versa invariably gasp in incredulity. In the U.S., Republicans say, “How can you say that Ronald Reagan’s conservative policies cannot be credited for the economic improvement of the 1980s, which led to 8 out of 10 years of expansion?” To which I reply, “Then do you also credit Franklin Roosevelt’s liberal policies for the economic improvement of the 1930s, which led to 11 out of 12 years of economic expansion?” (You can switch these lines when a Democrat asks you the question.) Or more poignantly, “Do you credit Adolf Hitler for the dramatic economic upturn in Germany after he assumed power in 1933?”
What is really happening is that these leaders got into power because the people, despairing over their depression, demanded the ouster of the incumbents. The trend turned, and the new leader got the credit. Sometimes, voters at market bottoms do elect leaders with better economic policies. Usually, they don’t.
Conversely, leaders in power during financial collapses are rarely directly at fault. Usually years of mismanagement by others set the stage. The leaders in power at the time, though, always appear inept, because they take actions designed to “help the economy,” which fail, or they decline to take actions and are blamed for fiddling while Rome burns. Regardless of what they do or don’t do, the public blames them and their party and kicks them out.
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